Hilo,
rental market profile.

The typical rent in Hilo, HI is $2,129 a month. The typical home is worth $562,242, up 5.4% from a year earlier.

Zillow data for September 2026, updated monthly.

Current market, September 2026.

Typical home value$562,242+5.4% vs. a year earlier
Typical rent$2,1291-year change not available
Gross rent-to-value4.54%annual rent ÷ value
HUD Fair Market Rent, 2-bed$2,081FY2027 · second-source check
Estimated annual property tax$1,5060.27% effective rate (ACS)

Data: Zillow Home Value Index (ZHVI) and Zillow Observed Rent Index (ZORI), September 2026; smoothed and seasonally adjusted. Typical values sit in the middle of the local market; rent covers houses and apartments. Updated monthly. Second source: HUD FY2027 Fair Market Rent for Hawaii County, HI (40th-percentile gross rent, including utilities).

Five-year trend in Hilo.

Typical home value+29.6% since Sep 2021
$450,000$500,000$550,00020222023202420252026$562,242
Show the numbers
MonthTypical home value
Sep 2021$433,904
Sep 2022$529,954
Sep 2023$517,569
Sep 2024$541,653
Sep 2025$533,357
Sep 2026$562,242

Monthly Zillow Observed Rent Index and Home Value Index, smoothed and seasonally adjusted. Each chart has its own scale, which does not start at zero, so small changes are visible.

Rent by number of bedrooms.

Studio
$1,605
1 bedroom
$1,615
2 bedrooms
$2,081
3 bedrooms
$2,620
4 bedrooms
$2,910

HUD FY2027 Fair Market Rents for Hawaii County, HI: the 40th-percentile gross rent, utilities included, for the whole area. Rents inside Hilo can be higher or lower. Source: HUD Fair Market Rents.

Census profile, 2020–2024: population, income and long-run medians
Population50.4KACS estimate
Median household income$81,779annual
Median gross rent$1,427monthly
Median home value$483,000owner-occupied
Median property tax$1,294annual · owner-occupied
Effective tax reference0.27%median tax ÷ median value
State HO-3 premium$1,5492023 homeowner reference
Housing vacancy7.9%all housing units
Gross rent-to-value3.55%annual rent ÷ home value
Rent-to-income reference20.9%annual rent ÷ income

Source: U.S. Census Bureau, American Community Survey 2024 5-year estimates. Estimates cover 2020–2024. Insurance context: NAIC 2023 Homeowners Insurance Report. Ratios are derived from area medians and are not a property cap rate, affordability decision, insurance quote or expected return.

How Hilo compares.

Hilo’s median gross rent is 27.6% below the Hawaii median, while its median owner-occupied home value is 42.4% below the state reference. Median household income is 18.5% below the statewide estimate.

The gross rent-to-value reference is 3.55%. It simply annualizes the area’s median gross rent and divides it by the area’s median home value. It does not subtract vacancy, taxes, insurance, maintenance, management, financing or capital reserves.

Hilo baseline comparison
MetricCityHiloStateHawaiiCountryUnited States
Median gross rent$1,427$1,971$1,413
Median home value$483,000$839,100$332,700
Household income$81,779$100,389$80,734
Median annual property tax$1,294$2,239$3,119
Housing vacancy7.9%13.3%10.1%
Rent vs baseline—-27.6%+1.0%

Test a Hilo baseline.

Load the area medians for purchase price, rent and annual property tax, then replace every assumption with property-specific figures and current quotes.

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Check the rent for a specific Hilo address.

Our figures are citywide typical rents. RentCast estimates the rent for one property from nearby rental comparables, so you can test the deal with a local figure.

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What this profile can—and cannot—tell you.

Use area data to compare markets before researching a specific address.

Useful for screening

Population, income, rent and home-value medians provide a consistent first comparison across markets.

Property facts still matter

Verify achievable rent, taxes, insurance, condition, financing and local rules for the exact property.

Vacancy needs context

The ACS figure covers all housing units. It is not the vacancy allowance to enter in rental underwriting.

Questions about Hilo.

What is the average rent in Hilo, HI?

The typical asking rent in Hilo, HI is $2,129 a month, according to Zillow's Observed Rent Index for September 2026, which covers houses and apartments. The Census Bureau's median gross rent for 2020–2024, which includes utilities and long-standing leases, is $1,427. HUD's Fair Market Rent for a two-bedroom home in the area is $2,081.

How much does a house cost in Hilo?

The typical home in Hilo, HI is worth $562,242, according to Zillow's Home Value Index for September 2026, up 5.4% from a year earlier.

What is the property tax rate in Hilo?

The effective property tax rate is about 0.27% of home value, based on Census data, or roughly $1,506 a year on the typical home. Actual bills depend on the assessment and any exemptions.

Is Hilo a good place to invest in rental property?

It depends on the property. As a first screen, a year of typical rent in Hilo equals 4.54% of the typical home value. Higher ratios leave more room for expenses and a mortgage; the 1% rule looks for about 12% a year. Test a specific property in the rental property calculator before you decide.